Crowdsourcing Social Change

Posted by Marcia Stepanek on Cause Global

You’re a small, scrappy social change organization. You crowdsource. [Yeah, yeah, we know. It’s cheaper. Diversity solves problems faster. There is greater wisdom in numbers. Engagement builds collaboration and collaboration brings in money and volunteers.] But that’s not all. Crowdsourcing also turns Establishment philanthropy on its ear. “There’s not a lot of openness in traditional philanthropy,” Nonprofit Technology Network’s Holly Ross told the crowd that came to hear her, Beth KanterNetsquared‘s Amy Sample Ward, video consultant David J. Neff and the Case Foundation’s Kari Saratovsky talk about disruptive change in the sector. Part of SxSW’s Crowdsourcing Innovative Social Change panel, Ross added: “Crowdsourcing is an ethos that the nonprofit industry needs to adopt to better itself.”

To be sure, open philanthropy – the movement for more open collaboration and transparency in the giving sector – is an urgent mission by itself.

Read more at Cause Global


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